What are the benefits of implementing AI powered size recommendations on my Shopify store?

There is a lot of confusion when it comes to sizing online.

Each brand is a little different and with manufacturing tolerances it only makes it harder to determine the perfect size.

Online shoppers do one of two things.

They’ll buy two different sizes and return the one that doesn’t fit (size bracketing) or they just won't buy at all. You either have more returns or you have less sales. Booo.

By reducing the confusion and bringing more clarity, you end up with higher conversion rates (more money) and fewer returns (less expenses). It makes every ad dollar you spend work harder for you.